Cover Story
Branding Consultants - 2025
In today’s hyper competitive market, having a good product or service is no longer enough. Businesses must tell a story, create an identity, and connect emotionally with their audience. This is where a branding consultant becomes not just helpful, but essential. Branding consultants are the architects behind a company’s public persona. They dive deep into market research, consumer psychology, and cultural trends to craft a brand that resonates. More than logos and taglines, they shape the entire narrative that defines how a business is perceived.
Contents
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4
The Power and Purpose of a Branding Consultant
Deepshikha Singh, Managing Editor
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8
JP Morgan Forecasts Robust Growth For India In 2025
Global Consultants Review Team
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9
India's Trade Shows Steady Growth Despite Global Challenges: Niti Aayog Report
Global Consultants Review Team
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10
The Science of Perception: How Branding Consultants Shape Buyer Decisions
Global Consultants Review Team
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12
Empathy & Vulnerability Play a Role in Your Leadership
Dhananjay Ganjoo, Managing Director (India & SAARC), F5
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14
Branding in the Age of AI: What Businesses Should Know Now
Global Consultants Review Team
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16
The Rise of Generative AI Crafting Tomorrow's Technological Solutions!
Harnath Babu, CIO, KPMG India
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20
The Role of a Brand Consultant in Rebranding Campaigns
Global Consultants Review Team
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22
From Clicks to Conversions: Mastering Growth with Smart Marketing and Seamless Automation
Vinay Venkatesh, Founder & CEO, Arissa India
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24
AI and Branding Consultant, What a Hybrid Future Looks Like
Global Consultants Review Team
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26
From Service to Experience: Redefining Customer Engagement in the Indian IT Sector
Dhanashree Bhat, Chief Operating Officer, Persistent Systems
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