India is fast emerging as a hub for the manufacturing of cost effective products or services. It also stands at an advantageous position due to ever increasing demand from the local population and low production cost. Despite the sentiment that...

The Indian media and entertainment industry is expected to grow at a CAGR of 14.3 percent to touch Rs. 2.26 trillion by 2020. This industry is truly a success story. At the core of this industry lies the creativity which is the fulcrum of content...

Intellectual Property (IP) is a general term for the set of intangible assets owned and legally protected by a company from outside use or implementation without consent. Stemming from its ability to provide a firm with competitive advantages,...

The expression Trademark in this context is used in the broad sense to mean trademark, copyright, design, patent, secret formulas and more essentially the recognition, acceptance, acknowledgement, assurance and association with the...

In 1998 Volkswagen outbid BMW for the automobile assets of Rolls Royce & Bentley, owned by Vickers plc and bought them for about $750million US. VW realized only after the deal closed that the purchase didn’t include the right to use...

A culture of innovation can only be promoted when “copying” of someone else’s’ work is seen as a stigma and when innovation& creativity is celebrated. Scholars have known the importance of Intellectual Property Right...

HR departments in the organizations are always triggered to look up to the experts for advice. That’s where the HR consultancies are being seen in the light of sunrise. My many years of experience being part of consulting firms at...

In leadership it’s not only the characteristics of the person that determine success, so what more do we need? Over the last few years in my conversations with business leaders across levels, one question that drives my communication has...

Continuing to evolve itself into a strategic function, new age HR is being referred to as HCM (Human Capital Management) which is building capability for the organizations to deal with VUCA world. Starting with Personnel and Administration...

Even the far pledged artificial intelligence solutions and robotics have not reached a level to dethrone the pride of place occupied by the Human capital of an organisation. Given the prominence of knowledge industry today, people are the...