Predictive Personalisation: Boon or Bane?

Predictive Personalisation: Boon or Bane?

Today,Big Data is everywhere. Thanks to analytics and complex algorithmson the digital media space, every website seems to know your likes, dislikes, the last pair of shoe you bought, the last holiday you took, the hotels you stayed in, your p...

Packaging it right with an expert!

Packaging it right with an expert!

Starting right at the basics of Roti, Kapra and Makaan, it always pays to be assisted by an expert right from choosing what you wish to eat, choosing the right house or even getting married!

Media Consultancy in 2016 and Onwards

Media Consultancy in 2016 and Onwards

India, today, stands at the top, amongst the most attractive business markets and emerging markets with strong fundamentals of business and policy.

Public Relations: An Effective Combination of Curiosity & Faith

Public Relations: An Effective Combination of Curiosity & Faith

Last week, I was in a review meeting with our PR agency – a well-known national agency that manages dozens of renowned brands, from automobiles, consumers to new age startups.

What Does It Take To Be A Successful Media Consultant?

What Does It Take To Be A Successful Media Consultant?

A media consultant plays a crucial and distinctive role in the entire brand building and communication strategy process.

Views and Opinions about Media Sector in India

Views and Opinions about Media Sector in India

Every day technology is disrupting the way we work, shop, seek medical expertise, communicate, engage socially, market, sell, bank and even the way we get news and information. Media in India finds itself at the cusp of huge changes in gather...

Redefining the L&D for Future Scope

Redefining the L&D for Future Scope

In the knowledge era which differs drastically from industrial era in terms of dependency on human intellect. In this new era one of the fields which will be pivotal in determining organizational success will be Learning and Development.

Importance of Learning and Development Consulting for Growing Organizations

Importance of Learning and Development Consulting for Growing Organizations

Today, competitive organizations are not restricted to in-house trainers; they are hiring full-fledged training and development consulting firms for inclusive learning, not just conventional sales training. In this regard, many training module...

An In-depth View on Learning and Development Sector

An In-depth View on Learning and Development Sector

The concept of learning and development can be described as the act of ensuring that the organization as a whole is dynamic in its procedures and incorporates learning opportunities consistently and at every step of the way....

Who are the Labour Laws for?

Who are the Labour Laws for?

Laws are meant to guide the behaviors of the stakeholders in any engagement. Labour Laws should ideally be a beacon for the engagement among the employer organizations, individual employees, unions, general public and government.

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